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| Variety is the hallmark of John's writing experience. He's written for print, video and film. He's written PR pieces, brochures, audio scripts, computer games, personal marketing materials and created Internet sites. The one thing all of his writing has had in common -- it tells his client's story in the most compelling way possible. More than once, John helped his clients discover what their story really was, then helped them truly connect with their customers. To explore some samples, simply click on the pictures below and follow the links. |
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| Marketing with a difference has become John's trademark in working with numerous Realtors© to in developing personal and property marketing brochures. Realtors© demand products that help differentiate their listings from the competition, and John consistently delivers high quality brochures that satisfy his clients. In addition, John has created distinctive branding slogans and personal marketing brochures that allow clients to standout in a crowded field. In addition to his work with Realtors©, has written columns and market analysis articles for RealtyTimes. |
| Top Performer, a Bold Approach to Sales and Service is the first "new thing" to come along in sales books and training in forty years. It's a parable about how the art of the Street Performer can help business unleash Natural Energy and build their business. While John didn't write the book, he did write articles and publicity for the authors, and he wrote much of the website material for the authors' new training company affiliate, Top Performer Academy. John was able to articulate their unique approach to training and motivation in ways that helped them open doors to new business possibilities. |
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Charthouse International Learning Corporation produced the world's number one corporate training video -- FISH! Catch the Energy, Release the Potential. To add to the film's success, Charthouse hired John to adapt the 17 minute film into a 45 minute audio tape. The tape was designed to allow clients to take home the experience and keep it fresh in their minds. John was also hired to help with a piece to promote a speaker, Carr Hagerman. It was written with and eye toward letting potential clients get a feel for the memorable experience that awaited them if they brought Carr in to speak to their company. Click on the image to view the marketing piece or click here to learn more about the film. |
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| A MarketTrain, a local ad agency, hired John to theme and write this promotional piece for a new Internet golf portal. John worked closely with both the agency and the client to develop just the right theme and feel for the piece. Not only did John theme and write this piece, it was done on a turnaround of days. |
| During a twelve year association with the people at Unicorn Strings Music Company, John created a total market image for them. His work included developing a brochure, training and marketing video and building a web site. John also consulted on the creation of additional products and helped integrate them in the a total market package. |
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| John Hagerman helped set the standard to computer games when he was hired to do the game design and write the script for CyberRace by CyberDreams. This groundbreaking game was inspired by the art of renowned film production designer, Syd Mead. That art inspired John to write a feature-length film script and create a branching structure that allowed the story to evolve in a nearly limitless number of ways, depending on what the player did during each level. The success of the game, story, and structure inspired other game producers to utilize Hollywood screenwriting talent. In addition, John also wrote the copy for the marketing brochure shown here. |
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John has a strong commitment to community service and has designed programs to support the international relief efforts of Episcopal Relief and Development, produced a concert series for St. George's Church, produced a Tsunami benefit CD that raised thousands for to help the relief efforts of the American Refugee Committee, and created web sites for his church. His efforts have been recognized statewide, and nationally, and has earned him a reputation for being a "go-to" guy that can be counted on for creative ideas, powerful writing and quality presentations. |